Rendez-vous with the legend

Jean Bugatti with the Bugatti Royale

Since Ettore and his brother, Jean Bugatti started delivering cars in 1909 Bugatti has been associated with perfection, luxury and refinement. The most famous car they created was the Bugatti Royale which is still considered to be one of the most luxurious ever built.

The level of luxury is soon to be replicated by Bugatti's first steps into the perfume industry. Just as the 'boss' Ettore Bugatti personally presented and delivered his automobiles to clients at the Chateau Saint Jean in Molsheim all those years ago, this time around the Domaine de la Vingette was the location for the reveal of the Veyron 16.4, a car with a maximum speed of 300km/h and a consumption of 40 liters for 100km. At the event Bugatti also presented their perfume for men, a fragrance in perfect harmony with the identity and values of the brand.

The Prestige Edition

The traditions live on through the exclusive 'Prestige' and 'Multiple' Editions which retail at £2,395.00 and 1,550.00 respectively. The most expensive perfume we have ever stocked, these editions also come in the most opulent packaging ever seen at Escentual. A ring shaped stand replicates the curves of a classic Bugatti and holds in the fragrance bottle with magnets. The Eau de Parfum 'Multiple Edition' is coated with chrome and the 'Prestige edition' with 24 carat gold. The Prestige edition also encases a bottle made of pure crystal.

The 'Prestige' Editions are limited to a mere 400 numbered pieces, and the 'Multiple' Editions to just 4000 worldwide. These sought after pieces are only stocked in selected, prestigious retailers which have been approved by Bugatti themselves.

The Multiple Edition

We feel privilleged to be part of the distribution of such an exclusive fragrance.

If this level of opulence isn't friendly enough on your wallet then there is a more affordable way to be a part of the Bugatti Legend. The 'Edition Luxe' will be made available after the launch of the limited editions and comes in a bottle made of elaborate heavy glass with sharp edges. A blue line, the emblematic colour of the brand is visible within the bottle to represent the Bugatti soul. These versions start at £30.00 for the 30 ml edition, increasing to £64.00 for the 125ml edition.

The Edition Luxe

Bugati is a mythic name that has become immortalised in the memory of the general public, it symbolises exception and the inaccessible dream. Now anyone can be a part of that dream, a small part of the Bulgatti heritage made affordable and accessible for the first time.